Bachelor of Business Administration (BBA) program at Multan University of Science and Technology is designed to provide students with a comprehensive understanding of key business principles, practices, and skills essential for success in today’s competitive global marketplace. The program offers a blend of theoretical knowledge and practical learning experiences to equip students with the requisite tools and competencies to excel in various managerial roles across diverse industries.
Duration: 4 year (8 Semesters)
Provide students with a comprehensive understanding of fundamental concepts, theories, and practices in business administration, including management, marketing, finance, accounting, human resources, and operations management.
Develop leadership qualities, communication skills, and teamwork abilities essential for effective leadership and collaboration in diverse organizational settings.
Ensure program relevance and currency by integrating industry-relevant curriculum, case studies, guest lectures, and experiential learning opportunities to bridge the gap between theory and practice.
Core Courses:
Core courses covering essential business disciplines such as marketing, finance, accounting, management, operations, and organizational behavior.
Elective Courses
Elective courses allow students to tailor their studies to their specific interests and career goals, such as entrepreneurship, international business, supply chain management, etc.
Practical Learning
Practical learning experiences through internships, industry projects, case studies, and simulations to enhance students' problem-solving abilities and industry readiness.
Capstone Projects
Capstone projects or thesis work requiring students to apply their knowledge and skills to address real-world business challenges under the guidance of faculty mentor.
Upon completion of the BBA program, graduates will be well-equipped to pursue a variety of entry-level and mid-level managerial positions in diverse industries, including:
- Marketing and Sales
- Financial Services
- Human Resource Management
- Operations Management
- Consulting
- Entrepreneurship and Small Business Management
- Supply Chain Management
- International Business
